Qualitative Research CAN Make A Difference
You’ve worked hard to design your qualitative research project and answer meaningful questions, but you find yourself unsure about the next steps.
You might be second guessing your decisions and, as a result, doubting your ability to write and publish your qualitative research in a timely way.
You’re left feeling insecure about your ability to lead your qualitative project (and questioning whether or not you even understand qualitative methodologies).
That overwhelm and frustration is made worse when you find yourself fighting to defend your qualitative work and prove its worth.
Because you KNOW your qualitative research has transformed you personally, and it has the potential to bring positive changes to your participants and communities.
Often The Answer Isn’t In What You Don’t Know About Qualitative Research…
When your doubt about the rigor, usefulness and impact of your research settle in, you start reading more books and looking for more papers.
While more information and new readings are helpful, they don’t always bring the clarity you need.
This process takes so much time, yet still leads to a feeling of not knowing enough. It’s hard to feel grounded in your qualitative data when a sea of negative thoughts swirl around in your head. You find yourself thinking, “I bet this doesn’t happen to other qualitative researchers…”
As a researcher, academic and/or practitioner, you know that you could fill every minute of your free time with readings/learning about specific topics if you wanted to.
You also know that more often than not you are using this continued reading and fine-tuning of your manuscript to procrastinate from submitting your work and enduring the comments from the dreaded “reviewer #2”.
As vulnerable as the process of engaging others in the review of your qualitative health research can be, it’s often what moves the work forward. When you do everything solo, it’s hard to reflect on what you did in your research process (especially about what made it unique).
Without publishable, shareable results, your qualitative research isn’t going to make a difference in practice, society or culture. That impact is only possible when your qualitative work is shared with others and your writing is made a priority.
Know What It Feels Like To Have Your Qualitative Research Truly Make A Difference In The World
When you clarify your purpose and direction as a qualitative researcher, you’re going to feel empowered to confidently move your qualitative research forward.
Having this clarity and direction will allow your knowledge about qualitative methods and your commitment to creating positive change in the communities you serve to shine through.
This might mean writing an outstanding proposal for your next funding competition, finishing a dissertation chapter that’s been dragging on too long, or submitting a manuscript that you know needs to be published!
Knowing you’re reaching your full potential as a researcher (while making a meaningful contribution to the world) will no longer be an impossible dream... it’ll be a goal within reach!
Know What It Feels Like To Have Your Qualitative Research Truly Make A Difference In The World
When you clarify your purpose and direction as a qualitative researcher, you’re going to feel empowered to confidently move your qualitative research forward.
Having this clarity and direction will allow your knowledge about qualitative methods and your commitment to creating positive change in the communities you serve to shine through.
This might mean writing an outstanding proposal for your next funding competition, finishing a dissertation chapter that’s been dragging on too long, or submitting a manuscript that you know needs to be published!
Knowing you’re reaching your full potential as a researcher (while making a meaningful contribution to the world) will no longer be an impossible dream... it’ll be a goal within reach!
Conducting impactful qualitative health research begins and ends with the writing component. As a qualitative researcher, you’re constructing something without a clear end in sight.
However, There Is A Blueprint You Can Follow That Will Help You Succeed As A Writer.
“Maira’s QRB course helped me so much as I designed my own research methods in preparation for ethics approval. I feel my confidence to conduct qualitative research has grown immensely!”
Use this blueprint as a guide to move you from a place of doubt to a position of confidence so you can design and write qualitative health research that will truly make an impact!
I’ve Been Where You Are Now…
I’ve been a qualitative researcher for more than a decade now, but the confidence I have that we can be impactful and successful as qualitative researchers didn’t develop overnight.
In all honesty, the process of publishing my 100% qualitative Masters’ research was crushing and discouraging.
I had failed to do some things that were important for my qualitative project, and as a result I encountered problems when responding to reviewer’s comments and questions.
Maybe you can relate. Maybe you are feeling overwhelmed by the thought of writing your qualitative research at all, never mind writing it well.
Obviously I Didn’t Quit And I Did End Up Publishing My Master’s Research
Not only that, I was awarded the Vanier Canada Graduate Scholarship (a prestigious doctoral award) with a graduate project that was 100% qualitative!
And since then I’ve authored and co-authored various publications and presented my work at dozens of local, national and international conferences.
My PhD program was a completely different experience (for the better)! This is what I want you to find inside QRB.
I created Qualitative Research Blueprint (QRB) so that I could help qualitative researchers like you avoid making the mistakes I did when I conducted my Masters’ research.
Together, we’ll strive to transform your strong qualitative research into something superb and that will make a meaningful contribution to your field!
“QRB was what I had been missing in my doctoral program with the guidance and support that I needed to pursue my interests in qualitative health research. Maira is an amazing instructor! She is knowledgeable, very approachable and has the ability to make complex content feel easy to digest and doable.””
Gain A True Understanding of Rigor & What It Takes to Excel At Qualitative Health Research In Qualitative Research Blueprint!
Qualitative Research Blueprint is a self-study course designed to allow you to work at your own pace. Complete the worksheets, review the resources, and watch the recorded video lessons as your schedule allows - you've got lifetime access!
Module 1:
Researcher’s Worldview
In module 1 we'll be talking about the researcher's worldview, starting with an introduction to qualitative foundations and why these matter for rigor in qualitative research.
Build confidence in your knowledge of qualitative foundations.
Discuss worldviews, ways of knowing and research paradigms → Postpositivist, Constructivist, Transformative, and Pragmatic.
Conceptualize ontology, epistomology, and axiology within different research paradigms
Module 2:
Rigor
This module answers the questions- What is rigor? How do qualitative scholars approach rigor? What does embracing rigor mean in qualitative research? How are standards such as validity, reliability, and generalizability redefined within qualitative inquiry?
Learn separate terms for rigor, the assumption behind them, and their definition.
Discuss ethical validity and what you can learn from Community Based Participatory Research (CBPR).
Embrace rigor as THE thing that makes publishable, impactful and useful qualitative research possible.
Module 3:
Rigor Strategies
Inside Module 3 you will learn about being rigorous. We discuss verification strategies that are linked to the researchers’, participants’ and reviewers’ lens, and how they can be operationalized.
Discuss reflexivity in writing and researcher’s responsiveness.
Learn about participant feedback (aka member checking), prolonged engagement, and collaboration with participants as participant-focused rigor strategies.
Learn about external audit, peer review, and rich, thick description (i.e., final written results) as reader/reviewer-focused rigor strategies.
Module 4:
Research Design
The content in module 4 is an introduction to various but not all qualitative methodologies. I go more in-depth into the ones that are more commonly used in qualitative health research.
Ethnography
Mixed-methods research
Qualitative description
Phenomenology, Grounded Theory, and Photovoice
Community-Based & Patient-Engaged Research
Module 5:
Research Design Continued
In module 5, we cover the process of conducting interviews and focus groups in qualitative research as well as the many types, kinds and approaches that exist.
Interviewer types, interview approaches and planning
How to become a more prolific interviewerUnderstand the definition of focus groups, possibilities & misconceptions, setting focus groups and capturing interaction
Sampling & recruitment (what's what?)Ethical considerations in sampling
Module 6:
Analyzing & Writing
Module 6 of QRB is all about analyzing and writing data. We cover the purpose of qualitative data analysis; inductive, deductive and abductive approaches to data analysis; and coding, theming and interpreting.
Key steps when planning your qualitative data analysis (no matter the approach)
Three methods of qualitative data analysis, including content analysis, thematic analysis and constant comparison
What "usable" qualitative health research means
Three strategies to move forward with your qualitative writing and the “writing mindset”
“Consultation and looking up all this information would have been much more in terms of time and cost. QRB is a great investment because it provides a one-stop place to get lots of information about qualitative methods and research. Invest in yourself!”
Navigate Your Qualitative Research Project With Confidence Using Our Qualitative Research Blueprint
Join me inside Qualitative Research Blueprint and you will:
Strengthen your knowledge of qualitative foundations
Identify the skills and knowledge you need to shift your mindset and realize your full potential as a qualitative researcher
Walk away with the confidence and skills necessary to design, implement and write publishable, useful and impactful qualitative health research!
...All of This Without Getting Lost in a Maze of Complex Readings and Endless Debates That Make Your Head Spin!
Join for as little as $79/month.
Money Back Guarantee
QRB is more than just a course, it’s an opportunity.
An opportunity to strengthen your knowledge of qualitative foundations.
An opportunity to ask questions and feel supported as you move through your research project.
We want you to feel comfortable saying YES to this opportunity, and that’s why we offer a money-back guarantee.
If you don’t feel totally confident and motivated by what you learn inside this course, simply reach out within the first 7 days and we will refund your full investment.
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As an entrepreneur, I've invested a lot in online courses and business coaching since 2019, and every single dollar has been completely worth it!
In my experience, I have found that people in academic circles have different mindsets than entrepreneurs when it comes to investing in programs like this one.
One thing I can say for sure is that QRB will be a transformative experience and one that will offer m any opportunities for you to row as a researcher. If this sounds like something you need, then I encourage you to take a leap of faith and invest in yourself and in your growth.
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Certainly. We would be happy to offer necessary details to your finance department so you can be reimbursed for your registration fee.
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Great question!
Each module of QRB (6 in total) consists of 3-4 individuals lessons. Each lesson will contain a video that averages 20 minutes in length and will have readings or worksheets that accompany it. We would recommend setting aside 1-1.5 hours/week to complete each module.
This Course is Perfect For You If...
You don’t feel confident in your understanding of qualitative foundations
Qualitative methods feel confusing, complex and difficult to digest right now
You want to publish and share your qualitative findings more broadly than you are now
You want to create more impact with your research so it can better serve your participants, their communities and your career
You don’t have a supportive community of qualitative researchers and you feel isolated
If you said yes to any point above, then we can’t wait to meet you inside of Qualitative Research Blueprint!
“My only regret is that I didn’t have access to taking this course sooner.”
A Note From Your Instructor…
I thought I was going to pursue an academic career as a qualitative researcher until my second child was diagnosed with cancer at five months of age in September 2018.
An academic career no longer aligned with my life priorities...simply because I didn’t know how I’d be a mom of a child with cancer and still publish and get funding.
However, I still wanted to be a qualitative researcher, to mentor students and researchers navigating qualitative research questions, and to build capacity in this area.
In a serendipitous moment (I was baking cookies and browsing recipes online), I found an online course and thought to myself, “Wow! I can teach qualitative methods online and outside of academia…”
Through Quali Q resources and programs, I teach complex qualitative concepts in a simple and fun way. I’ve made it my mission to help you realize your full potential as a qualitative researcher! And I’ve done this with hundreds of qualitative researchers worldwide.
My daughter is healthy and well AND she continues to be an inspiration for me (as Janice Morse says) to put humanity back in health research...one qualitative research(er) at a time!
I can’t wait to go on this journey with you. See you inside QRB!